Every generation has its own fashion fads. Be it in clothing, automotives or other accessories, people are always bound to get something to get a collective ‘crush’ on. And inside our generation, the current generation that’s, the one item – at least as far as designer watches go – that has been ‘lucky’ enough to catch the fancy of a lot of people may be the black dice watch. In some circles, the black dice watch is fast replacing what were traditionally considered top watches. In these circles, you mention one of the classically popular brands, and you get rolling eyes: what you are talking about is indeed ’20th century’ is apparently the collective feel. In exactly the same forum, you mention a new generation watch just like the black-dice watch, and suddenly, you see flickers of fascination with your audience.
So why is it that makes the black dice watch so popular, you ask.
Well, to begin with, the black-dice watch is indeed popular because it is considered ‘fashionable.’ It really is a generational thing, and the people who think about this ‘their generation’ also think about the black dice watch a fashion statement. Being seen wearing the black dice watch sends the message that you will be ‘in.’ Not even knowing what the original black dice watch is, on the other hand, sends the message that you will be ‘out.’ This is the way the generational fashions cycles work. How does the black dice watch become considered a fashion statement, you ask. Well, the label of it is one factor. It seems to be aesthetically designed with today’s fashion-conscious person at heart: a package that heralds from afar that it is a classic ‘designer watch.’ The endorsements it has received (through being seen worn by fashion icons of these times) also go a long way towards making it be considered part of what makes a person look fashionable.
Yet the black dice watch is not only a fad. Put simply, its popularity is not only a product of empty hype. Even the pragmatic watch shopper, who cares more for practicalities in a wrist watch (instead of how ‘fashionable’ a watch happens to be) will still find the black dice watch irresistible for several things.
To begin with, the black-dice watch is fast gaining a reputation for durability. The makers of it say that it is just a durable watch, alright, but many people are not likely to take their word for it. We have been usually quite skeptical about these exact things. So someone buys the black dice watch, subconsciously fearing that it could come apart another morning. The next morning comes, and the watch is still intact. The next week, the watch is still intact. The next month, the watch continues to be intact. Another year the watch is still intact, looking like new, and the individual shares the experience with a different one, who subsequently shares with yet another one…so that it becomes a reputation.
So yoursite.com , in fact, are the makers of the black-dice watch, that they are offering it with a full one year guarantee. Obviously, to provide such a guarantee, they need to be pretty sure they have a quality product.